The COVID-19 pandemic has affected industries the world over, and multi-family real estate is no different. Social distancing and shelter-in-place orders are changing the game. With open houses closed and one-on-one appointments a potential risk, developers and...
While closing sight unseen was a rarity in the past, it’s increasingly becoming more common. With 90% of people conducting online searches to find a new home, it’s easy to see why sight unseen sales are increasing. Add to that the current COVID-19 crisis, and it’s...
One of the most powerful and important marketing channels for the multi-family industry is one that is often overlooked and underused: Google My Business (GMB). Many property managers or owners are either unaware of how useful it can be, or simply don’t have the time...